PowerHour® Sales Academy For Advertising Sales Training

Join our PowerHour® Sales Academy focused on weekly advertising sales training for those selling advertising into newspapers, magazines, niche/industry publications, E-newsletters and advertising websites. And the services below are only available to one company per advertising sales category in your city/market/sector.

The focus of our weekly working together will include the following areas:

Sales Strategies — leveraging and using the 20 most important sales skills, methods and strategies needed to sell more ads

Ad Renewals & Retention — showing you the 12 most important ways to keep your current advertising clients

Marketing Success — learning and deploying the 27 best ways to develop great new ad prospects for those in need of your advertising solutions [in print, within your E-newsletter and on your website] and to expand your successful advertising sales results

Powerful Presentations — implementing the 20 key areas to include in every ad sales presentation

Negotiating Expertise — understanding and incorporating the 21 negotiating techniques that will help you sell and close 100% of your best advertiser leads/prospects, plus get the full price for your advertising packages

Inbound Sales Leads — turning these leads into sales prospects, added industry referrals and new advertising revenue opportunities

Direct Competitors — focusing on how to out-sell, out-market, out-run and beat those you are competing most closely with, a competitive advantage only available to one company---per advertising sales category in your city/marketing area

Advertiser Satisfaction — measuring it, leveraging it and using it to drive more advertising sales, company/industry referrals and new revenue

Your Advertising Products/Services — your USP, your side-by-side selling strategies, your pricing/packaging of print + E-newsletter + website, your strategic alliances...all as competitive advantages

Systems & Templates — sharing with you industry best-practices and focusing on the delivery of Tiffany-level services and ad results for your advertising clients

Our weekly working together will include the very best in website SEO, industry news and emerging trends, the selling/marketing power of LinkedIn, 200+ industry educational webinars, topical industry articles, written since 1995, and the power of SmartMatch Alliances.

And on the day you are ready to sell your company --- it will be sold as premium tied to our working together.

Here's How It Works:

#1. Our weekly PowerHour® Sales Academy is only available to one company---per advertising sales category in your city/marketing area. This means...none of your advertising competitors will be permitted to join our PowerHour Sales Academy for as long as we are working together.

#2. Each week you will be sent an E-newsletter that includes an audio program, a motivational quote for the week, a negotiating principle to work on, plus related articles to read or tools/resources that will help you and your advertising sales team win.

#3. Each week you will be invited to join a live industry-wide conference call with advertising sales leaders from around the world...to share ideas, learn from each other and to ask questions about the E-newsletter topic of the week.

#4. Each company will be sent one copy of SmartMatch Alliances to read, learn from and to discuss during our weekly live conference calls.  Additional copies can be purchased.

#5. Each company's sales team will receive one sales assessment which will generate a 23-page report on your sales strengths, assets, knowledge, weaknesses and areas for improvement. Additional assessments can be purchased.

Come meet your PowerHour® Sales Academy industry coach:
Ernest F. Oriente

Trained by Motorola
Trained in Xerox sales methodologies
50+ years of combined expertise in the advertising sales sector
24+ years of coaching and training success with our media and advertising sales clients around the world
16+ years of leadership and sales success with a billion-dollar media and advertising sales company

To learn a bit more about our PowerHour team + our industry work since 1988…please click here to read 166 pages of success our clients are enjoying, since 1995 + surf LinkedIn to see/read 132 specific recommendations about our PowerHour services and client results.